The promo gig is running until Dec. 17, just about enough to give yo all the time you need to complete your Christmas Gift list. Participating stores include the likes of TigerDirect.com, BlueNile.com and Petco.com.

You can check out more great deals at Google Checkout’s deals page and browse Google Product Search team’s top choice of popular products to give you an idea what to get for your friends and family.

Check out the SEO Tools guide at Search Engine Journal.

Save Money while you Shop Using Google Checkout

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2. New Google-MySpace Deal May Save Google $200M Per Year
3. how to make money online without paying
4. 30 SEO Bookmarklets to Save You Time

Anyway, let’s get on with it shall we?

Lead Story

One of the more interesting stories last week was the fact that News Corp. is considering blocking Google and working out a (paid) deal with the folks at Microsoft for their various properties. There was plenty of buzz including those that felt it was non-news since Google is the king of the playground.

I think the one thing many folks are missing is the fact that this isn’t about search as much as perception. People have often pointed out that Google is entrenched as a brand. That Bing and Google’s SERPs aren’t that drastically different. This is a public relations boon more than anything. Something to take a slice outta’ the mighty G’s rep dominance.

So I say kudos to them… I am all for seeing some closer competition in the space and with recent (modest) gains in search share for Bing, this news keeps it interesting. Also, as content developers, it should be VERY interesting should the engines actually respect the access to our information. To me this is good development on a few levels…

Here’s some coverage;

News Corp May De-List Themselves From Google & Partner With Microsoft Bing – SE Roundtable
Will Bing Marry News Corp? – SEO Journal
Microsoft-News Corp. Talks: A Marriage Made in Hell? – Search Engine Watch
Could Microsoft-New Corp.’s Deal Mean Sharing Ad Profits? – Media Post (including yours truly)

Talk of the town

Search Geek Central

Search Patents

/end SOSG session

‘7 Days of Search and Social’ is a joint effort from Search Engine Journal and the SEO Training Dojo to bring you the latest in SEO and Social Search news. Each week (on Tuesdays) we’ll be posting the highlights of the most recent (SEO Geeks) newsletter here on Search Engine Journal.

Be sure to grab the SEJ feed for the latest or sign up to the SEO Dojo newsletter to get it straight to your inbox.

Check out the SEO Tools guide at Search Engine Journal.

Weekly Search & Social News: 12/01/09

Related posts:

1. Weekly Search & Social News: 01/26/2010
2. Weekly Search & Social News: 03/02/2010
3. Bing Adds Search History to Search Autosuggest
4. The Weekly Online Video News Round Up – Google Plus Stampede Edition

Step One: Collect the Sources

For this experimental master feed, I am combining 4 sources (you can combine as many as you need). I will also be using my moniker for tracking – just because it has few results (as compared to a general key phrase), so it will be easier to demonstrate how things work (but likewise, you can create a master feed for any key term you are targeting or trend you are interested in):

1. Google Blog search feed:

• Go to Google blog search;
• Search for the key term;
• Grab the feed of the search results:

2. Google News Feed:

• Go to Google news search;
• Search for the key term;
• Grab the feed of the search results (bottom of the page):

3. Twitter Search Feed:

• Go to Twitter search;
• Search for the key term;
• Grab the feed of the search results:

{Note: my key term in this case is the same as my Twitter username, so I am filtering my own Tweets out: seosmarty -from:seosmarty}

4. Digg Search Feed

• Go to Digg;
• Search for the key term;
• Grab the feed of the search results:

{Note: you can track only popular stories, for that include +p in the search query.}

Step 2: Create a Master Feed

Go to Yahoo! Pipes and combine all three feeds in three:

1. Name your Pipe: Click on tab in the top left corner which says "Untitled" and provide your name;

2. Provide your feed URLs: click on "Fetch feed" pipe in "Sources" and drag it into the dashboard. Then copy-paste your first feed address. If everything is fine, you will be able to see the feed preview in the debugger window at the bottom of the screen:

Now, click on + next to "URL" in the "Fetch feed" pipe and add all your feeds:

3. (!) Filter duplicate entries. Because you combine several feeds, chances are there are many identical URLs in a few of them. You don’t want those duplicates to trash your feed and you have the power to filter them away (and that’s the beauty of it!).

You have two options to do that: one is simpler, while the other one is more complicated. Let’s start with an easier one:

(a) Open the "Operators" and drag the "Unique" Pipe into your dashboard;

(b) Configure it to filter out duplicate titles;

(c) Link all the pipes so that the Output Pipe were the last one:

FYI:

"Unique" module removes items that contain duplicate strings. You select the element to filter on, and Unique removes the duplicates – if the original feed has five items with the same title, you can configure Unique so only one of these items is included in the output feed.

This should be enough in most cases. But it is not enough for the cases where you are using Twitter search feed because your feed will be trashed with multiple RTs which do have (slightly) different titles.

You may want to keep them (to know who is retweeting you) or you may want to filter those out, and here’s where our Advanced filtering method comes in handy:

(a) Go to "Deprecated" and drag in "Content Analysis" pipe;

(b) Insert it before "Unique" pipe and link them through;

(c) In "Unique" pipe choose "item.y:content_analysis" as the filtering criteria;

(d) Link all the pipes, click on "Output" and refresh the debugger results:. You will see that filtering is *a bit* smarter now (still not perfect, probably because this module I used to love so much has been deprecated but it is still in use):

FYI:

Content Analysis Module: analyzes each item in an RSS feed and tries to find the most significant few words within it. A new y:content_analysis element is added to the output feed. For example, a news feed with a headline like "Pioneering treatment for brain cancer gets Swiss approval" may get a y:content_analysis value of "brain cancer". An item titled "FDA approves patch to treat dementia" may yield a y:content_analysis of simply "dementia".

Alternative / similar module that can be used here: Term Extractor module

4. Sort the results by date.

Naturally, you want to see the newest results first. So drag "Sort" from the Operators toolbar, link it through with all the pipes before the output and set it to sort results by date (depends on your chosen feeds formats):

Any more Yahoo Pipes tips to share?

Check out the SEO Tools guide at Search Engine Journal.

DIY SEO: Create Your Own Keyword Tracking Master Feed

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2. Keyword Targeting: How to Employ Multiple Keywords for SEO & Conversions
3. Feed The Children Launches Facebook And Twitter Campaign
4. Advanced White Hat SEO Exists Damn It! – Dynamic SEO

There may be multiple reasons why you would want to single out the most powerful pages of a website:

(!) Find pages with the highest potential (by pushing just a bit you’ll be able to achieve top positions);
(!) Find which pages you’d like a backlink to your site to be placed (for most exposure);
(!) Analyze your competitor’s strengths (and, possibly, where you can do better); etc

SEJ tools give you a great way to identify most powerful pages of any website with just a few easy steps:

1. Go to “Search Assistant” which hides behind “Research” link;

2. Choose the first option (researching by the domain name), provide the site domain and click “Analyze“;

3. The tool generates top 100 highest Google rankings of the domain and returns the results in a handy table where you can see:

• The key phrase;
• The domain position in Google SERPs;
• Traffic % (the % of referral traffic this phrase generates from Google);
• Number of results for this phrase search;
• Average cost per click of this phrase;
• Average monthly search volume of the phrase.

4. Now, the best thing about the table is that it can be sorted by any of the columns, so you can play with it identifying most powerful pages based on:

• It’s current position in Google;
• The phrase CPC;
• The phrase search volume:

Check out the SEO Tools guide at Search Engine Journal.

Identify Most Powerful Pages with SEJ Tools

Related posts:

1. 7 Ways to Add Keywords to the SERP Tracker – SEJ Tools
2. SEJ Tools: Useful Third-Party Services
3. Exactly How Powerful Are Tweets & Retweets? Help Us Find Out!
4. Borrowing From PPC

Most people spend their time writing dozens of articles and submitting them to different directories in order to create backlinks and drive traffic. This can and will work in the long run, but there is a lot of effort that could be better used in creating a more efficient and profitable promotion instead.

Exposure is the Key

Some marketers will worry about duplicate content issues and Google algorithms, while others know the value of saving time. The more an article gets exposed to the public, the more traffic will appear at your website.

There are a lot of ways you can get this done. You can hire an individual, usually at a cheap price, that can write and/or submit these articles for you in bulk.

You can find skilled freelance writers on freelance sites such as elance.com, guru.com or rentacoder.com. On the submission side, there are companies on the Internet that provide submission services, and some of them offer decent prices as well.

There are also directories that will send your articles to other directories. You will have to pay for this service, but many Internet marketing professionals use them and get good results.

How Article Marketing Can Send Massive Traffic To Your Site

A lot of webmasters turn to the directories to supply content for their websites. Whenever an article is used for content, the resource box must remain intact. It makes sense to create as many different articles and submit each of them to as many high page rank directories as possible, so that they can appear on as many webpages as possible.

Many people these days are using automatic content producers for their sites. These programs jump into the directories and grab articles that are related to the niche site. If your articles appear in these directories, there is a good chance that they will end up on other websites. This creates traffic, not to mention valuable back links.

Back links to your site will raise your Google ranking, which will in turn raise your traffic level. The formula for article marketing success is very simple.

1. Articles > traffic
2. Articles > back links > positive Google ranking > traffic

You are essentially killing two birds with one stone by writing articles. The idea is to get your articles exposed to as many people as possible.

Promoting One Article

If you have written an article and you see that Google has a certain love for it, and it is rising in the search engine listings, you can take that article and promote it. The technique is basically the same: create back links to the article by writing a few different articles and submitting them to hundreds of sites.

Getting an article to rise to number one in Google means getting traffic back to your website. One article alone can equate to thousands of visitors if proper promotion is done.

Article Marketing Quality

People that write garbage articles in bulk and send them out to directories are never going to get the same amount or quality of traffic as people who write well-written articles that offer beneficial content to the reader.

One reason is this – a high quality article can be picked up by an authority website that sends out a newsletter to thousands of subscribers. If your article is chosen for this type of promotion, then you will have a traffic explosion. Webmasters are always on the lookout for quality articles that meet their expectations; and if yours stands out from the crowd, you have a better chance of getting this mass exposure.

It doesn’t stop there. Once you have impressed one webmaster, others will notice and start looking at your articles as well. Also, the person that chooses your article for their newsletter or to place on their website, will be closely guarding your future writings for any articles they may need. Many business relationships have started from a single well-written article.

The basic lesson that needs to be reinforced, as it is often forgotten during an article marketing promotion – is that an article containing grammar and spelling mistakes, and offering nothing of value to the reader – will not get clicks on its resource box. Quality articles will get the clicks; and the more clicks you get, the more traffic you gain.

It may be time to review your traffic strategies if your article marketing efforts have not produced the kind of results you were initially hoping for. A lot of money can be made by article writing and marketing, but only if it is done with the reader in mind.

Many people get lost with the money to be made – and the traffic required making that money – that they completely forget that they are writing for a reader. Give the reader the information he is looking for, in a well-structured article, and you will receive both traffic and money. Always think about the reader and you will have a successful article marketing promotion.

Want to discover the best website traffic tips to quickly and easily attract a steady stream of cash-paying customers? Now you can learn how to get the most effective, time-tested tactics to consistently get your site in front of as many people as possible at http://www.bestwebsitetraffictips.com/goto/

Article Source:http://www.articlesbase.com/internet-marketing-articles/article-marketing-untapped-proven-strategies-to-gain-massive-traffic-with-article-marketing-1519838.html

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You have to think about a real world shop for example your paper shop that you may go to in the morning will be mainly selling papers but will also probably have adverts in the window. So from this example you can see that although he is doing his main business from selling papers he is also renting out advertising space.

You need to view your website in the same manner either you are selling something yourself you may also want to put other ads that complement your website and bring in extra income from this.

The main thing to decide is how you are going to go about doing this there are two main methods there are providing context based ads from people like Google, Yahoo, and MSN there are general affiliates that you have to look for.

There is already a lot of information about contextual based advertising and I can recommend that if you are website owner that looking at Michael Cheney’s videos are probably the best source of information.

As for affiliate marketing the two main players are commission junction and click bank and you can go to their respective websites and get an account and before delving into just whacking up ads anywhere, sit down plan your web page.

Look at Google’s hot spot in there help file for advertisement placement you need a google account to access this but it s not that hard to get one.

Both click bank and commission junction have extensive help to get you started on the road to affiliate marketing and I know that it is well worth the time in planning and maybe doing a dummy run just to see how the ads and affiliates work and getting an understanding of the programs involved.

This is not a get rich quick system it’s more of a steady method of generating extra income from your website without putting a great deal of effort in.

When entering this market also remember there are some major players in this field who generate large sums of income from these methods but they don’t do this by trial and error. The main thing to remember is that when you have a method that works stick to it as long as possible.

The affiliate marketing game or business is very fast changing field of opportunities and you may be lucky to hit a particular niche to be very successful you have to look at new trends and do a lot of research on a wide range of subjects.

I have been in the affiliate marketing business around three years now and I’m still surprised by the speed of changes to what is hot and where did the traffic come from. You need to arm yourselves with the best tools available but it’s not easy to get advice on what will suit your needs.

Keep up-to-date with the newsletters provided by commission junction and click bank and you can’t go too far wrong. I wish you success in the fields of Internet marketing.

Want to learn the *real* secret to making Affiliate cash without a product or a website – and using unlimited FREE traffic? Check this out… http://affiliatescheme.net

Article Source:http://www.articlesbase.com/internet-marketing-articles/affiliate-marketing-starting-off-in-the-world-of-ecommerce-1512437.html

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You can actually generate a full-time income by means of affiliate marketing and you can do it at home, and yes, even while you sleep. You must have a good web site to begin with. It must have good promotional and informative contents, pleasing design, inviting banner ads and all other important elements in an affiliate marketer’s web site. It would be great if you have exhausted other means of advertising such as newsletters, email marketing, message boards and ad listings such as Google AdWords. You just have to go online once in a while to check your site and update it and to watch over the development of your marketing program. Does this sound so easy?
It can be this easy if you have planned your affiliate program well and have taken all the steps towards success carefully and diligently. Now, there’s a tool you can use to help you go through the program with ease and confidence, the Ad Tracker. For many experienced and successful affiliate marketers, the Ad Tracker is a key to a successful affiliate marketing program.

What precisely is an ad tracker? It is a marketing tracking software or program that allows you to trace and take note of every click-through made by visitors of your site and by other customers who got your referral link. There are ad tracking service providers as well, so you will just have to pay them to do the tracking for you. With the ad tracker, you can keep an eye on the progress of your marketing campaigns even offline. This tool or program is especially helpful if you are engaged in several affiliate and pay-per-click programs and have placed ads in emails, pop-ups and pop-unders, message boards, auto responders, Ezines, forums, several web sites, surveys and various ad service providers.

Of course, you don’t want all your efforts to be put to waste so you want to make sure you are getting paid for your hard work. Likewise, you want to make sure every dollar or cent you disburse in your advertising campaigns is wisely spent. With the help of the ad tracker, you will know accurately how many and which of your links where clicked on, how many clicked on your links, how many of your emails were opened and how many of those who opened your email clicked through the business site and purchased a product, how many products were purchased, which of your banner ads or links brought the most leads and sales and many other pertinent facts and figures you need.

Sales records and all data stated are necessary in any business as this could determine if your affiliate program is still worth continuing. This would also help you determine which of your marketing strategies is most effective and which is most beneficial for each product or service you are promoting.  

Every decision and plan you make must be well grounded on facts. That decision or plan of action may not be the best, but it is something not to regret about when you had valid reasons for coming up with such decision or plan. You cannot just decide to terminate your affiliate program, just because you don’t earn big in an instant.

If you are serious with affiliate marketing, again and again, keep in mind that your success lies mainly on promotion and your hard work. If you don’t seem lucky enough to convince many of your site users to buy the products, don’t be disheartened and jump into a conclusion that your affiliate program is a failure. If it works for others, it could work for you, too. Know whether your advertising techniques are effective or not, which works best for your program and which doesn’t. Get an ad tracker to help you know all these and you’d surely be on the right track towards success!

Want to learn the *real* secret to making Affiliate cash without a product or a website – and using unlimited FREE traffic? Check this out… http://affiliates-program.net

Article Source:http://www.articlesbase.com/internet-marketing-articles/using-an-ad-tracker-is-key-to-the-affiliate-marketer-1498216.html

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So, if your potential buyers have seen the ad already via other affiliates, and they didn’t buy then, why would they buy from you instead?

Having your own mini affiliate site offers you huge benefits over those other affiliates who do not have their own site.

The first, and probably most important benefit is that you control the content that appears on your own web site. Rather than relying on the product sellers marketing material, you can create a content driven, interactive site that gets people talking about the product and keeping their interest. You could add things like discussion boards or forums, surveys and polls, and write your own content surrounding the product topic.

Secondly, you control how you promote your site. You could use pay-per-click campaigns such as Google Adwords and Overture campaigns. Some affiliate program owners will restrict you on trademarked terms, but outside of that, you have control.

You could write articles based on the topic of you affiliate product. Post these up on your site to keep your visitors there, and also distribute them around the internet to build exposure and publicity. (see www.trafficforwords.com for explanation of how to distribute your articles for maximum web site promotion).

Another great bonus is that, while your visitors are at your site, you have the option of collecting their contact details so that you can follow them up. Having your own opt-in list is absolutely essential if you are to maintain a healthy online income through affiliate programs.

Creating your mini affiliate site is not neccessarily a difficult task, but there are no guarantees that you will succeed either. You will need to work at making your offers so appealing that your visitors just have to make that purchase.

The reason you would create a mini affiliate site is to make your offer look more appealing than all the other affiliates promoting the same thing. In effect, you are disguising the offer by presenting it in a way that is more appealing to your potential buyers. By doing so, you are more likely to get the order than the next hopeful affiliate.

A great way to help you succeed along the way, is to make the offer your own. By that, I mean offer something that makes your presentation unique. Ok, so your prospects have probably seen the standard affiliate material for your product dozens of times already. They weren’t impressed as they haven’t bought the product yet. All the other affiliates are in the same boat because they’re all using the same marketing copy.

Your mini affiliate site, however, looks different, because you have written your own content surrounding the product, and have given those prospects something new and fresh to look at. The next step is to add more to the offer. Give them a special bonus that they can’t get elsewhere to entice them into buying. So now, not only does your offer look different, it actually IS different. So, even if they were on the brink of buying from one of your competing affiliates, they probably won’t now because they want that extra bonus.

Building your web site and getting it all ready is now so easy. Much easier than it havs ever been before. Domain names are ridiculously low, and hosting can be obtained free, and without banners (see www.popurl.com/doteasy for details). This means that although you are spending money on creating your site, the outlay is so low, that the increase in commission from your affiliate product will far outweigh the costs.

Great places to buy domains are www.namecheap.com and www.godaddy.com. These two are highly recommended around the internet and offer very, very competitive pricing.

The absolute best way to start getting targeted traffic to your site is to use pay-per-click campaigns. You can practically pick which people you want to visit your site by selecting your keywords carefully and managing your campaigns rigidly. It also means that you can start getting traffic almost immediately. To get you started, I would recommend that you look at Google Adwords and an Overture campaign. These two search systems together should give you at least 75% of the traffic you can obtain.

If you would like to find a listing of all known pay-per-click search engines, visit www.payperclicksearchengines.com. A very valuable resource and you can pick up more advertising tips from there.

There’s one tip with pay-per-click search engines that could save you a lot of money in wasted advertising and will probably even make you more money. It’s simple really. When you’re writing your headline for your ad, make it as specific as possible. For instance, if you’re selling an ebook for $19.95 on gaining top search engine rankings, you could use a heading like this.

“$19.95 Ebook Shows You How To Get Top Search Engine Ranking”

or

“Top Search Engine Rankings For Only $19.95″

By being upfront about the price in your heading, you will avoid having to pay for clicks where people are searching for free resources. If they know the price is $19.95 before they even click, they will more than likely move on to the next ad. Not always, of course, but should hopefully reduce the occurrences.

There are more resources available for managing your pay-per-click campaigns, so I would suggest doing some research. If your campaigns are not setup properly or are not targeted enough, or even if they are targeting keywords that are too popular, your advertising budget could disappear very quickly. Be warned, and be careful.

You need to be aware of your conversion ratios, so you need to track your visitors and hits and monitor your sales via the affiliate program as often as possible. Once you know what your conversion ratios are, you will be in a better position to work out how much you can spend per click to make a healthy profit. Once you have the balance right, you can practically ‘set it and forget it’, and let the money roll in!

Want to learn the *real* secret to making Affiliate cash without a product or a website – and using unlimited FREE traffic? Check this out… http://affiliates-programss.com

Article Source:http://www.articlesbase.com/internet-marketing-articles/using-mini-affiliate-sites-for-huge-profit-potential-1498235.html

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The primary rationale for  locating a niche you can take over is to endorse affiliate products.  Since you will be the major player in this niche, you’ll be the market leader in selling your related affiliate product.

So, precisely how does Micro Niche Finder in actuality operate to locate niches for you?

The first thing you do is to enter a word or phrase.  Micro Niche Finder fetches associated phrases that include your word or phrase along with (LSI) associated phrases.  It also returns the number of monthly searches and the intensity of the competition for every phrase.

One of the easy to use displays produced by Micro Niche Finder is the color indicator for the potency of competition indicator.  A green dot indicates a phrase that is simple for you to dominate.  Yellow means proceed with caution. And, red means there is a high level of competition and you might as well leave that phrase alone.

The strength of competition (SOC) values are not simply the number of competing websites.  Rather, this number takes into account various considerations including the Google page rank of competing sites as well as the page rank of pages from other sites linking to the competing site, as well as site authority, number of incoming links and other considerations.  With any other product you’d have to consume a lot of time calculating the strength of competition for each keyword phrase.

The ease of determining your competition is almost certainly the chief advantage in using Micro Niche Finder.  This feature is unsurpassed in the niche location industry.  You will save time and get a clear indicator of a profitable niche.  It makes your life easier.

After you’ve found a potential niche phrase, Micro Niche Finder will help you discover affiliate products you can use to monetize your niche.  You can promptly find Clickbank products, Amazon products, other affiliate programs or do a Google search for affiliate products related to your niche phrase.

Hot Trends is a further feature of Micro Niche Finder that displays 100 keyword phrases that are currently hot on the search engines.  This often reveals new products that have just been introduced and have very little or no competition.  You can look for these products at Amazon within Micro Niche Finder.  You’ll usually be able to find the product there.  With littler or no competition and a commission, you’re in business.

Brainstorm is yet an additional feature that returns 25 currently hot products you can affiliate with and earn a commission by promoting them.  

Micro Niche Finder is regularly being updated and enhanced.  When you buy Micro Niche Finder you’ll automatically be eligible for all future updates.

If you are sincere about discovering rewarding niches, investigate Micro Niche Finder today.

After using numerous resources for keyword research and assessing the competition, I can safely say that Micro Niche Finder is a leader in this industry. Find valuable information, sensational videos and beneficial products about finding niche markets on the author’s website.

Article Source:http://www.articlesbase.com/internet-marketing-articles/take-over-a-market-with-micro-niche-finder-1488897.html

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Since reaching people through traditional media is difficult many forward-thinking marketers are turning increasingly to the internet. There are many Thai language websites here in Thailand but many Thais also use English-language sites to a certain degree. Therefore, many marketers that are trying to reach local audiences for different products have quite a number of options.  YouTube and Google, for example, get large numbers of Thai visitors and there is also a Thai-language versions of Google.

There are also a few Thai-language video sharing sites, although they receive very small amounts of traffic compared to YouTube. So, marketers here are producing content that is in English or Thai and also using tags in both languages to experiment with the effectiveness of tags that are not in English. Since Thais search in both languages this should ultimately prove to be successful.

Marketing companies in Bangkok are also using email marketing as part of their mix although reliable email lists are hard to come by here. However, there are some small lists available that are relatively reliable and there is at least one company that we know of – www.contactbangkok.com – that sends out weekly newsletters to its 40,000-strong database of businesses and you can pay to put an HTML ad inside it.

And, as connection and download speeds become faster here in Thailand, the use of video is becoming more and more important to marketers looking to use the fastest-growing and most effective method of communicating ideas. As mentioned above, there are very few Thai video-sharing sites but the major video-sharing sites in the world are becoming more popular here and traffic is on the rise.

As in other more developed countries, Thailand is also turning to the internet but the progress here has been somewhat slower. With recent technology and infrastructure improvements here, however, that progress should quicken and propel Thailand into the ranks of its more advanced neighbors.

Tom Aikins is a Bangkok-based journalist who runs a Online Marketing Excellence business at www.marketingbangkok.com and does IT consulting at www.itready.co.th

Article Source:http://www.articlesbase.com/internet-marketing-articles/marketing-in-bangkok-1477812.html

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