Monthly Archive
for: ‘January, 2010’

Twitter Launches Local Trends for Everyone

For a week or so, some Twitter users have been seeing a new feature called Local Trends. This feature shows users things that are being heavily talked about at the city and state levels. Twitter has now announced that the feature is live for all users. "Twitter trends began as a way to shed light …

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Public Speaking in the Internet Marketing Industry

My Experience Historically, I’ve always been absolutely terrified of public speaking. Even if it was as minuscule as getting up in front of a dozen peers in school to showcase a project. I would make any excuse possible, or outright leave, in order to avoid having to do so. Most of us have heard the statistic …

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Has Google Begun Changing How it Indexes the Web?

Last summer Google announced a new project called "Caffeine", which was described as a re-write of Google’s web search architecture. Around that time, Matt Cutts discussed Caffeine with WebProNews, comparing it to the "Big Daddy Update" of 2005, which consisted of changes to the way Google crawls and indexes websites. It appears that more people …

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Newsday Pay Wall Nets 35 Subscribers in 3 Months

There has been a lot of discussion about the fate of the online news industry lately, particularly since the New York Times announced that it will be going the paid content route next year. Another New York-based publication, Newsday, already charges for its online content. After three months of doing so, it has reportedly only …

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Yahoo’s Q4 Financial Results Draw Smiles

Yahoo’s fourth quarter earnings report has been released, and it seems that people who were preparing for some sort of drastic response – whether it would’ve involved either pitchforks or confetti – will have to wait for another day.  Although the confetti folks might win out, as Yahoo did all right, more or less in …

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Consumers Shopping Online For Valentine’s Day

Nearly a quarter (23%) of consumers plan to shop online for Valentine’s Day gifts, with nine percent reporting they will spend more money online for gifts compared to last year, according to a new survey by eBillme and Javelin Strategy & Research. Javelin surveyed 1,200 consumers to measure projected online spending for the quarter and …

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Google Launches Cost-Per-Call Tracking for TV Ads

Google has launched a new feature for Google TV Ads, which lets advertisers automatically receive cost-per-call data through the service for TV campaigns that utilize Google supplied toll-free phone numbers. Google says the feature is designed to give TV advertisers access to richer performance data, which allows more effective optimization based on real-time call data. …

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New Twitter Stats Highlight Lack Of Stickiness

New statistics regarding Twitter have been released, and there’s good and bad news for the site.  The good: it’s attracting lots of new users every month, and some of them become very devoted fans.  The bad: Twitter’s growth rate is declining, and a ton of people seem to establish an account and then never return. …

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15 Million People Have MySpace Mail Accounts

Back in the summer MySpace launched its own email service called MySpace Mail. The company has now announced that it has surpassed 15 million accounts for that service. "Adoption by our users has experienced phenomenal growth, well exceeding initial expectations," says MySpace’s Rajit Marwah. "At launch we set a goal of 10 million accounts created …

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Facebook Most Popular Mobile Social Website

Facebook has become the most-visited social network on the mobile web, according to Opera’s State of the Mobile Web report. Unique users of Facebook grew more than 600 percent during 2009, helping the site surpass Russian property VKontakte, formerly the most popular social network among Opera Mini users. Twitter saw its usage increase more than …

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LinkedIn to Roll Out Changes to Address Book

LinkedIn has announced some upcoming features related to the way users browse their connections. The company says users will start seeing the changes over the next few weeks. There is a new browse panel, which allows users to browse their connections by their current companies, locations, and industries. They can also search connections by entering …

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Marketers Identify Social Networks As Top Priority

Social networks may become home to a lot more marketers this year.  The Society of Digital Agencies (SoDA) surveyed a number of senior marketing execs, and found that many of them have made social networks and applications their top priority in 2010. Indeed, a whopping 45.4 percent of the people involved in SoDA’s Digital Marketing …

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