Category Archive
for: ‘Social Media’

More Social Networking Options: This Week in Social Media

Welcome to our weekly edition of what’s hot in social media news. To help you stay up-to-date with social media, here are some of the news items that caught our attention. What’s New This Week? Facebook Launches Photo Tagging for Pages: “For now, only Pages within the Brands & Products or People categories brands, can …

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Social Media Spending Habits Rise, New Research Reveals

Are you wondering how other businesses are allocating their social media activities in relation to other marketing tasks? This article reveals the findings of a few new research studies. What they found might surprise you. Small Business Focusing Big Time on Social Media and Blogging Small businesses are spending three times more on social media …

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26 Ways to Engage With Customers Using Video

Are you using video to connect with customers and prospects?  Videos will enhance client communication and collaboration, and help support and drive new business. In this post we’ll cover 26 ways you can engage and interact with your customers by using video in several different forms. Like its predecessors in the five A-Z guides published …

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Social Network Enhancements: This Week in Social Media

Welcome to our weekly edition of what’s hot in social media news. To help you stay up-to-date with social media, here are some of the news items that caught our attention. What’s New This Week? Google Socializes Search Results With +1:  ”Plus one” is digital shorthand for “this is pretty cool” and it’s Google’s version …

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Location-Based Services: Foursquare vs. Facebook Places

Ask any marketer about trends for 2011 and you’ll undoubtedly hear the phrase “location-based services.” However, among Foursquare, Facebook Places, SCVNGR, Gowalla and many others, marketers have a lot to choose from. In this article we’ll cover the two major players—Foursquare and Facebook Places—and see how they stack up. What are location-based services? Location-based services …

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How to Grow a Blog Community With Social Media

In this video I interview Darren Rowse, co-author of the best-selling book ProBlogger and founder of the popular blog ProBlogger. You’ll find out how blogging has changed and what you need to know to adapt to these changes. Darren talks about how he uses social media to build stronger relationships with his blog audience and …

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5 New Twitter Tools Worth Exploring

Are you looking for new apps to enhance your Twitter experience? Twitter has turned into a major real-time news source and is no longer a procrastination tool. In order for us to filter and manage the ever-dynamic Twitter, a number of new apps have emerged. This article will cover five new tools to help make …

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4 Useful Twitter Automation Tools and How to Use Them

Social media is about engagement, so there’s often quite a large debate about adding any automated elements to a social media campaign. Because let’s face it—no one wants to follow an account that’s essentially a bot. Or do they? While some automation tools do nothing but make your social media profile look like an announcement …

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How to Optimize Your Facebook Page for Visual Branding

Are you wondering how to visually optimize the new Facebook page layout? As of March 10, 2011, it became official—the new Facebook page layout was applied to all fan pages. Now that the dust has settled, bugs addressed and some tweaks made, admins can now focus their attention on making the most of what Facebook …

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Top Marketing Tips For Updated Facebook Pages

Are you struggling to understand how to get the most out of your Facebook Page after the recent upgrade?  Do you want to know how to build your brand through Facebook Pages? Then be sure to watch this edition of Social Media Examiner TV with our host Mari Smith. In this episode, Mari gives you …

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LinkedIn Hits 100 Million: This Week In Social Media

Welcome to our weekly edition of what’s hot in social media news. To help you stay up-to-date with social media, here are some of the news items that caught our attention. What’s New This Week? LinkedIn Hits 100 Million Users: There are one million new members each week on this social business platform. To celebrate …

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How to Create Content That Engages Prospects and Customers

When Rick Short, director of marketing communications for Indium Corporation, began thinking about his social media strategy, he started with keyword research. He identified 73 of the most important keywords his prospective customers would search for. Then he created 73 different blogs that focused on each keyword and assigned a dozen employees to write those …

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