In my last article titled, “Keyword Research Basics for SEO” I discussed keyword research and the basics of keyword selection. Of course – you can’t solidify your targets until you understand what you’re up against. All the keyword research in the world won’t help you rank for the keyword phrase “windows” in 6 months with …
Category Archive
for: ‘SEO’
Will Dmoz Continue to Have a Place in Search?
Nearly a year ago, we looked at what Dmoz (aka: The Open Directory Project) was up to, and if it still had a place in search. The directory was talking about how it was looking for "a little respect" as it prepared to celebrate its 11th birthday (on June 5). Has Dmoz earned any more …
Google Eyes Mouse Movement as Possible Search Relevancy Signal
Google was granted an interesting patent today. The title is "System and method for modulating search relevancy using pointer activity monitoring". Here is how the abstract for the patent describes it: A method and system of modulating search result relevancy use various types of user browsing activities. In particular, a client assistant residing in a …
Article Marketing + Submission for SEO | Whiteboard Friday
Posted by great scott! Content, content, content…everybody wants it, everybody needs it, and you’re great at creating it, but maybe nobody’s reading it. Since that brainy brain of yours is already pumping this stuff out, how can you leverage your great content to get some quick and easy links? "How ’bout this for a story: …
SEO Site Audits: Getting Started
Posted by Lindsay A typical SEO site audit takes me around 50 hours to complete. If it is a small site (<1000 pages), I am working efficiently, and the client hasn’t requested a lot of extra pieces, this figure can come in as low as 35 hours. If the site is large and has a …
How To Use Google Alerts For Quick and Easy Domain Alerts
Posted by atlasws This post was originally in YOUmoz, and was promoted to the main blog because it provides great value and interest to our community. The author’s views are entirely his or her own and may not reflect the views of SEOmoz, Inc. There’s no shortage of posts and tutorials built around setting up …
An Illustrated Guide to the Science of Influence & Persuasion
Posted by randfish Conversion rate optmization – the practice of improving the quantity of visitors who take a desired action on your site – has been a hot topic this year. There’s both an art and a science to the process of turning browsers into buyers and drive-by readers into email subscribers, Facebook fans and …
Wrong Page Ranking in the Results? 6 Common Causes & 5 Solutions
Posted by randfish Sometimes, the page you’re trying to rank – the one that visitors will find relevant and useful to their query – isn’t the page the engines have chosen to place first. When this happens, it can be a frustrating experience trying to determine what course of action to take. In this blog …
Keyword Research Tools – Build Your Own Adventure
Posted by Sam Crocker Hi there Mozzers! My name is Sam Crocker and I work for Distilled. This is my first post here at SEOmoz and I am looking forward to your feedback! Background My mother used to scold me for misusing my toys, playing with my food and for having a bit too much …
May 2010 Linkscape Update (and Whiteboard Explanations of How We Do It)
Posted by randfish As some of you likely noticed, Linkscape’s index updated today with fresh data crawled over the past 30 days. Rather than simply provide the usual index update statistics, we thought it would be fun to do some whiteboard diagrams of how we make a Linkscape update happen here at the mozplex. We also …
All Links are Not Created Equal: 10 Illustrations on Search Engines’ Valuation of Links
Posted by randfish In 1997, Google’s founders created an algorithmic method to determine importance and popularity based on several key principles: Links on the web can be interpreted as votes that are cast by the source for the target All votes are, initially, considered equal Over the course of executing the algorithm on a link …
The SEOmoz Office Gets a New Do
Posted by jennita Disclaimer: You will not learn any SEO, CRO, SMO or Analytics in this post. You may however feel the urge to watch the Wizard of Oz and eat crepes. As you may have heard, SEOmoz has moved offices (woo hoo!). So we thought it would be nice to take you on a …
