Category Archive
for: ‘Video marketing’

Understanding Legal Issues with Copyrighted Music in Video

ReelSEO’s Grant Crowell interviews Chicago’s high-profile “new media” attorney Daliah Saper about some of the important issues that video marketers and other professionals need to be aware of if they are using (or plan to use) other people’s music in their own online video pieces, and for their own professional gain.

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Video Online to Dominate Global IP Traffic by 2014, Says Cisco

CISCO, makers of really cool network things has this to say about online video: WOW that’s gonna be a lot of traffic! They’re expecting global IP traffic growth of over 30% per year carrying through 2014 with video leading the way well into the future and becoming the majority of all traffic. CISCO is forecasting …

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HTML5 Is Better Than Sliced Bread for Online Video Advertising!

A recent post over at Mediapost talked about how HTML 5 is going to completely rewrite the online video advertising landscape. I beg to differ because I, unlike many, don’t buy into all the hype surrounding everything and I’m too lazy to hop on all the bandwagons rolling by. Here’s a quote from the Mediapost …

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Common Sense Video Lessons For Businesses Courtesy Of The NFL

Sometimes the little guy can learn a lot by simply observing the bigger guy.  That’s actually the fundamental logic behind my weekly Viral Video Round Up series, which attempts to find lessons in viral smash hits for the small business video marketer to think about.  It’s human nature, really… to look at someone older, wiser, …

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13 Billion Videos on YouTube for 135.7 Million Viewers in April

My post last month about comScore’s metrics got eaten by the ReelSEO gremlins and disappeared into the ether but I’m here again, this time hopefully my insightful commentary won’t bend time/space and make the entire article disappear again (which must be what happened last time). Once again those purveyors of prolific …

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International Opportunities for Web Video Show Creators

Media company Alloy Entertainment has begun international deal-making for its digital series as it embarks on plan to launch four to six digital shows each year. Other digital studios like Take180 and Mondo Media are also cranking on foreign rights. In this episode of the New Media Minute, I take a …

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7 Stupid & Petty Complaints Against YouTube

I love YouTube.  I would love it even if I didn’t regularly consult or write about it.  It’s a fantastic service that has made video-sharing dead simple—and has simultaneously revolutionized a lot of industries.  It’s made adding video to your website free and easy while also removing the obstacle of bandwidth charges.  Every day millions …

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