Category Archive
for: ‘Video marketing’

TED Founder Chris Anderson Launches Contest To Find “Ads Worth Spreading”

One of my favorite soapboxes of late pertains to video advertising, and what I perceive to be its inevitable merge with regular old videos created for “entertainment.”  Advertisers are embracing viral video in new and exciting ways every day, and I think we should applaud that.  When you dig to the bottom of things, all …

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How-to Embed The Newer YouTube Video Player Skin And Why

Here’s a little quick tip (of course I always say that just before writing 1000 words about it) that I discovered yesterday to show you how you can embed YouTube’s newest version of their embeddable video player which more closely matches the newest player on YouTube. It is a much cleaner-looking player in my opinion …

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5 Reasons Why Businesses That Should Be Doing Online Video, Don’t (And How To Overcome Them)

I interview David Meerman Scott, popular social media and video marketer, author of The New Rules of Marketing and PR, and his most recent book, Real Time Marketing and PR. We discuss more about the fear of video that companies still have, and the common arguments made for not getting involved in the space. David …

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Media Metrix November 2010 – Retail Prevails, Google Ad Network Reaches 93 Percent of US Surfers

So is it any surprise that retail and eCommerce sites showed massive uptakes last month? Nah, I didn’t think so. How about Yahoo! unseating Google as top prop(erty) on the web? Here’s a scary fact, the Google Ad network has more unique visitors than the  actual Google sites. It reached 93.2% of US Internet users …

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Vimeo Video School Offers Free Video Production Training – Learn How To Produce Better Videos

Video-sharing website Vimeo has recently launched something called Vimeo Video School, a sort of online university for video creators.  Specifically, it aims to be “a fun place for anyone to learn how to make better videos.”  Oh, and it’s completely free. A free, online, video repository of lessons designed to help me make my videos …

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