Category Archive
for: ‘Video marketing’

Though the FCC passed new net neutrality rules yesterday, the fight is far from over. Republicans immediately vowed to block the rules when they take over the House in January, and threats of industry lawsuits flew. Even liberal supporters of net neutrality were unhappy that the rules didn’t go far enough. While the rules are …

Netflix CEO Reed Hastings isn’t being shy about his company’s soaring valuation, posting a 2,000 word defense on the Seeking Alpha blog. The relatively unusual move comes in response to an earlier post by investor Whitney Tilson explaining why the stock is due for a decline in 2011. The two men are friends and joint …

The WSJ is reporting that Hulu has pulled its widely-rumored plan for an initial public offering next year due to lack of long-term rights to distribute its three broadcast TV network owners’ content. The WSJ says the company may look at other options to raise capital. Hulu’s exclusive short-term distribution deals with owners ABC, FOX …

Sezmi, the next-generation subscription TV provider, is discontinuing as of December 28th its “Select Plus” $19.95/mo tier of service which launched in the LA market last February, with distribution from Best Buy. Going forward, Sezmi will focus its U.S. efforts on enhancing its lower-end, $4.95/mo “Select” tier. In addition, the company has decided to shift …

Happy Friday. Once again I’m pleased to offer VideoNuze’s end-of-week feature analyzing 5-6 interesting online/mobile video industry news items from the week that we didn’t have a chance to cover previously. This week I’m changing the format a little bit, creating an individual post for each item. I’m doing this in response to reader interest …

I’m still scratching my head a little over this week’s report that YouTube may be looking to acquire independent video network/developer Next New Networks. An acquisition of Next New Networks would mean that YouTube would no longer be solely a platform for indie video, but a producer as well. So the first question is why, …

Want a really tangible example of why TV Everywhere is so critical to the pay-TV industry? Then have a look at this post from industry banker Ken Sonenclar, who recounts his personal experience of trying to find an online version of the season finale of Showtime’s “Dexter” on an evening when bad weather knocked out …

Ho ho ReelSEO! For this special Christmas post, I give my review of the video holiday cards I received. I share what I liked, and what I would like to see. Some of them make me a jolly “Granta Claus,” and a few made me act like “Grant the Grinch.” Read on and watch them …

It’s Christmas Eve, and even though many of us aren’t in the office today going about our normal routine, we can still take a few moments to check out some of the week’s better viral video success stories.  In fact, I’m squeezing in a few more videos that normal this week–consider it a Christmas Bonus. …

Steve Garfield wrote a book you might have heard us talk about before, called Get Seen: Online Video Secrets to Building Your Business (you can learn more about it or purchase the book on Amazon).  So when we had a chance to sit down for a few moments and talk about the state of online …

CES is just round the corner and I’ve got about a hundred emails all talking about how cool some new product is. Everything from a digital cooking thermometer and iPhone App (why someone would ever need that is beyond me) to real, freakin’ robots! But this one I got today sort of caught my attention …

Back in July, YouTube poured $5 Million back into the source of their success:  the users.  Specifically, the video giant created YouTube Partner Grants, a grand fund intended to help independent YouTube Partners level the playing field with the deep-pocketed major brands.  At the time, I praised the company for investing in its users. And …